Greg Gerfen - Western Michigan University

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Greg Gerfen - Western Michigan University

Professor: Greg Gerfen

Department: Business

College: Western Michigan University

Rating # 1

Overview:

Course: MKTG3450
Grade Received: Not sure yet
Overall Rating: 4.0
Course Difficulty: 4.0

For Credit: Yes
Textbook Used: No
Would Take Again: Yes
Attendance: Not Mandatory

Comment:

I thought he was really great for a synchronous summer online class. I feel like he really understands us as students and he is very knowledgeable and has a lot of good stories and real life examples to go with lectures. There was a lot of homework and assignments outside of class, as well as a big individual Ad project. Uses Connect

Rating # 2

Overview:

Course: MKTG2500
Grade Received: A
Overall Rating: 5.0
Course Difficulty: 2.0

For Credit: Yes
Textbook Used: Yes
Would Take Again: Yes
Attendance: Not Mandatory

Comment:

Prof Gerfen adjusted the class well to COVID- 19. Read the book, take the quizzes, study, and do the written assignments. Easy class if you do the work. Definitely learned alot. He is also very nice and always there to help answer any questions you may have. Take Prof Gerfen!!!!

Rating # 3

Overview:

Course: MKTG2500
Grade Received: A+
Overall Rating: 4.0
Course Difficulty: 2.0

For Credit: Yes
Textbook Used: Yes
Would Take Again: Yes
Attendance: Not Mandatory

Comment:

Very caring professor who is passionate about teaching about the advertising/marketing industry. Had a very clear grading criteria and was always willing to help students out.

Rating # 4

Overview:

Course: MKTG2500
Grade Received: B+
Overall Rating: 5.0
Course Difficulty: 3.0

For Credit: Yes
Textbook Used: No
Would Take Again: Yes
Attendance: N/A

Comment:

Professor Gerfen is one of the best professors I've had at Western. He actually cares about his students inside and outside of class. When everything transitioned to online, he was the only professor that would email us multiple times a week to make sure we knew what was going on. TAKE PROFESSOR GERFEN IF YOU CAN!

Rating # 5

Overview:

Course: MKT2500
Grade Received: A
Overall Rating: 5.0
Course Difficulty: 2.0

For Credit: Yes
Textbook Used: No
Would Take Again: Yes
Attendance: Mandatory

Comment:

Greg is an awesome professor! He has so much marketing experience and definitely shares his knowledge! His lectures are particularly made up of slideshows, group activities, and videos. Not boring at all! He actually makes it fun and laid back at the same time. The work isnt difficult, and theres little to no reading. My favorite marketing prof!

Rating # 6

Overview:

Course: MKTG205
Grade Received: A
Overall Rating: 4.0
Course Difficulty: 2.0

For Credit: Yes
Textbook Used: Yes
Would Take Again: Yes
Attendance: Not Mandatory

Comment:

Love Greg, great professor. One of the best at Western

Rating # 7

Overview:

Course: MKTG3740
Grade Received: A+
Overall Rating: 5.0
Course Difficulty: 3.0

For Credit: Yes
Textbook Used: Yes
Would Take Again: Yes
Attendance: Mandatory

Comment:

just a good guy all around!!!

Rating # 8

Overview:

Course: MKTG2500
Grade Received: A-
Overall Rating: 4.0
Course Difficulty: 3.0

For Credit: Yes
Textbook Used: No
Would Take Again: Yes
Attendance: N/A

Comment:

Gerfen is a very nice guy who has tons of experience in the marketing world. He does take a long time to grade bigger assignments, and doesn't really specify how he wants his written assignments/smaller papers to be laid out. However, his exams do pretty closely resemble the study guides, and he does give a few extra credit opportunities.

Rating # 9

Overview:

Course: MKTG2500
Grade Received: B+
Overall Rating: 2.0
Course Difficulty: 1.0

For Credit: Yes
Textbook Used: No
Would Take Again: Yes
Attendance: Mandatory

Comment:

Mr. Greg is an average passing teacher when it comes to mids and finals but when it comes to teaching and quizzes and homework he is awesome. he gets a bit excited sometimes when it comes to the "price guessing show" event which kind of excite us. but his frequent group works also leads to making friends. so his about right.

Rating # 10

Overview:

Course: MKTG2500
Grade Received: A
Overall Rating: 5.0
Course Difficulty: 2.0

For Credit: Yes
Textbook Used: No
Would Take Again: Yes
Attendance: Not Mandatory

Comment:

Greg is such an awesome person and professor. The class consists of a few online quizzes, online homework assignments that you can retake until you get a 100%, a midterm, and a final. I enjoyed going to lecture because of his sense of humor and examples of his experiences working in the field but attendance wasn't mandatory. 100% recommend!

Rating # 11

Overview:

Course: MKTG3740
Grade Received: A+
Overall Rating: 5.0
Course Difficulty: 2.0

For Credit: Yes
Textbook Used: No
Would Take Again: Yes
Attendance: Not Mandatory

Comment:

He is an awesome professor. He is willing to joke around with his students during lectures and is more than willing to help any students with questions. If you show up to class and put in your opinion and the effort needed, you are going to just fine in the class.

Rating # 12

Overview:

Course: MKTG3740
Grade Received: N/A
Overall Rating: 5.0
Course Difficulty: 1.0

For Credit: Yes
Textbook Used: Yes
Would Take Again: Yes
Attendance: Not Mandatory

Comment:

His lectures are boring, but his class is very easy. Quizzes, Assignments, and exams are open book. The tests are worded weird. You can look up answers online while being timed for the quizzes and still get 100%. I would take him over any other professor if I could.

Rating # 13

Overview:

Course: MKT2500
Grade Received: A
Overall Rating: 2.0
Course Difficulty: 2.0

For Credit: Yes
Textbook Used: No
Would Take Again: No
Attendance: Not Mandatory

Comment:

Super boring prof. Not necessarily complaining but missed at least 7 classes this semester. Then wondered why we didnt do well on the exam.

Rating # 14

Overview:

Course: MKTG3740
Grade Received: N/A
Overall Rating: 5.0
Course Difficulty: 3.0

For Credit: Yes
Textbook Used: Yes
Would Take Again: Yes
Attendance: Not Mandatory

Comment:

Professor Gerfen is a great example of someone who is truly passionate about what they do. He is willing to help every student and wants them to learn. He also has a lot of experience in his field so he is a great mentor as well.

Rating # 15

Overview:

Course: MKTG3710
Grade Received: A
Overall Rating: 4.0
Course Difficulty: 2.0

For Credit: Yes
Textbook Used: No
Would Take Again: Yes
Attendance: Not Mandatory

Comment:

Gerfen is a really good professor. Class is made up of a few dropbox assignments that you do with your group and 2 straightforward tests (we get a helpful study guide). The group project is the main focus of the class and takes you through a real world marketing research process. Groups are big so you have a lot of people to help you.

Rating # 16

Overview:

Course: MKTG3710
Grade Received: A-
Overall Rating: 5.0
Course Difficulty: 2.0

For Credit: Yes
Textbook Used: No
Would Take Again: Yes
Attendance: Not Mandatory

Comment:

One of the best professors I've ever had. He was ore than willing to help with any questions we had and he actually makes class interesting instead of boring us with pointless lectures. The group project was pretty much our entire class grade but he graded easy and made the class fun. I would definitely recommend him!

Rating # 17

Overview:

Course: MKTG4770
Grade Received: A
Overall Rating: 5.0
Course Difficulty: 2.0

For Credit: Yes
Textbook Used: No
Would Take Again: Yes
Attendance: Mandatory

Comment:

Absolute best prof I've ever had. I loved going to his class. His lectures are interesting and it's a healthy mix of power points, class discussions, videos, and assignments. You won't get bored. He has a ton of industry experience and he transfers that to his lectures. He'll tell you what info you'll actually use in the work force. AWESOME prof!!!

Rating # 18

Overview:

Course: MKTG3740
Grade Received: A
Overall Rating: 5.0
Course Difficulty: 2.0

For Credit: Yes
Textbook Used: Yes
Would Take Again: Yes
Attendance: Mandatory

Comment:

Prof Gerfen is a great guy. He has TONS of experience "in the real world". He knows what he is talking about and makes lectures interesting. The tests were very heavily focused on the material learned from the book. I did not hesitate to enroll in his next class this upcoming semester!

Rating # 19

Overview:

Course: MKTG3740
Grade Received: A
Overall Rating: 5.0
Course Difficulty: 1.0

For Credit: Yes
Textbook Used: Yes
Would Take Again: Yes
Attendance: Mandatory

Comment:

This class was his first ever attempt at teaching, and he nailed it. Besides the group project simulation (Mcgraw HIll's easy backpack game), we had 6 or 7 easy take-home tests that took about 25-35 minutes a piece. He's very experienced in Advertising, so the advice he gives is legit. I recommend to anyone wanting a non-boring easy semester.

Rating # 20

Overview:

Course: MKTG3740
Grade Received: A
Overall Rating: 5.0
Course Difficulty: 1.0

For Credit: Yes
Textbook Used: No
Would Take Again: Yes
Attendance: Not Mandatory

Comment:

Gerfen worked in Advertising forever, and was Executive VP at Doner. Great guy to learn from. Super lenient on everything and wants his students to do well. Group project is a majority of the grade but it's an easy game. Final exam was a take home exam. I would take every class with him if I could.

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