David Lichtenthal - Baruch College

Professor: David Lichtenthal
Department: Marketing
College: Baruch College
Rating # 1
Overview:
  • Course: MKT3000
  • Grade Received: A-
  • Overall Rating: 4.0
  • Course Difficulty: 4.0
  • For Credit: Yes
  • Textbook Used: Yes
  • Would Take Again: Yes
  • Attendance: Mandatory
Comment:
A attainable kind of guy. Excellent SONA instructions, and answered my emails immediately. Three tests at 10 percent of grade and 40 assignments taking around an hour. He is organized and apparently knows how to select clear error free publisher stuff. Could finally see subject in shopping and employment.
Rating # 2
Overview:
  • Course: MKT3000
  • Grade Received: A
  • Overall Rating: 5.0
  • Course Difficulty: 1.0
  • For Credit: Yes
  • Textbook Used: Yes
  • Would Take Again: Yes
  • Attendance: Not Mandatory
Comment:
One of the easier marketing professors at Baruch. No lectures or meetings held, all you need to do are short assignments on Pearson on the day of class. Exams are long, although passable with a fairly high grade if you take advantage of online resources. No group projects.
Rating # 3
Overview:
  • Course: MKT3000
  • Grade Received: A
  • Overall Rating: 5.0
  • Course Difficulty: 1.0
  • For Credit: Yes
  • Textbook Used: Yes
  • Would Take Again: Yes
  • Attendance: Not Mandatory
Comment:
Take for easy A but you will learn absolutely nothing
Rating # 4
Overview:
  • Course: MKT3000
  • Grade Received: A
  • Overall Rating: 5.0
  • Course Difficulty: 1.0
  • For Credit: Yes
  • Textbook Used: Yes
  • Would Take Again: Yes
  • Attendance: N/A
Comment:
Honestly never met this guy as there were no class sessions held, so I could not really judge his character. Otherwise the assignments he posts on Pearson are pretty easy, just do most of them along with the 3 TB exams which range from 50-100 questions long, and you will get an A. One nice thing is no group projects unlike other marketing classes.
Rating # 5
Overview:
  • Course: MKT3000
  • Grade Received: N/A
  • Overall Rating: 5.0
  • Course Difficulty: 1.0
  • For Credit: Yes
  • Textbook Used: Yes
  • Would Take Again: Yes
  • Attendance: N/A
Comment:
A solid choice for marketing. Perhaps one of the easier ones too. All you need to do are simple assignments online. Never interacted with him as there were no zoom classes. No unnecessary group projects unlike other marketing classes. Getting an A is pretty achievable.
Rating # 6
Overview:
  • Course: MKT3000
  • Grade Received: N/A
  • Overall Rating: 4.0
  • Course Difficulty: 2.0
  • For Credit: Yes
  • Textbook Used: Yes
  • Would Take Again: Yes
  • Attendance: N/A
Comment:
Doesn't teach via zoom or upload pre-recorded lectures, he just posts the slides for each chapter and then asks you to do some mylab assignments during class hours (you have about a 5 hr window to complete it). He is extremely accessible outside of class-he answered all of my emails within 10 minutes. 2 tests, homework every week and SONA req.
Rating # 7
Overview:
  • Course: MKT3000
  • Grade Received: B
  • Overall Rating: 1.0
  • Course Difficulty: 3.0
  • For Credit: Yes
  • Textbook Used: Yes
  • Would Take Again: No
  • Attendance: Mandatory
Comment:
Really did not seem like this guy cared at all. Did not even bother to teach and just sent 1 email before the class starts every week. Complete waste of time and money. Do not take this guy.
Rating # 8
Overview:
  • Course: MKT3000
  • Grade Received: A-
  • Overall Rating: 2.0
  • Course Difficulty: 2.0
  • For Credit: Yes
  • Textbook Used: No
  • Would Take Again: Yes
  • Attendance: Not Mandatory
Comment:
Honestly, easy A but won't be able to learn anything.
Rating # 9
Overview:
  • Course: MKT3000
  • Grade Received: Not sure yet
  • Overall Rating: 1.0
  • Course Difficulty: 4.0
  • For Credit: Yes
  • Textbook Used: Yes
  • Would Take Again: No
  • Attendance: Mandatory
Comment:
Horrible professor, he marked me absent for a class and I emailed him and he said that I didn't sign next to my name... but he will adjust it. 2 weeks went by and I check my attendance and he didn't update anything so I emailed him again and he said it is updated and that I DID NOT sign... He is very RUDE and doesn't care about this students.
Rating # 10
Overview:
  • Course: MKT3000
  • Grade Received: N/A
  • Overall Rating: 1.0
  • Course Difficulty: 4.0
  • For Credit: Yes
  • Textbook Used: Yes
  • Would Take Again: No
  • Attendance: Mandatory
Comment:
BEWARE!! UNPROFESSIONAL & RIDICULOUSLY RUDE! TOTAL NIGHTMARE! I emailed him, asking about the syllabus, to which he said look at the syllabus... So in class I asked him to clarify but he refused, threw a fit saying he answered it alrdy & said it was irrelevant to other students. Then mocked & purposely embarrassed me in front of the entire class!
Rating # 11
Overview:
  • Course: MKT3000
  • Grade Received: A
  • Overall Rating: 3.0
  • Course Difficulty: 1.0
  • For Credit: Yes
  • Textbook Used: Yes
  • Would Take Again: Yes
  • Attendance: Mandatory
Comment:
I took the hybrid class and it was very easy. 3 exams online in class, each being only 15%!! 6-7 simple assignments were 35%. The class was very easy, almost too easy, but if youre looking for an A go with him!
Rating # 12
Overview:
  • Course: MKT3000
  • Grade Received: A-
  • Overall Rating: 2.0
  • Course Difficulty: 1.0
  • For Credit: Yes
  • Textbook Used: No
  • Would Take Again: No
  • Attendance: Not Mandatory
Comment:
I only showed up to this class 4 times the entire semester for each exam date. There are 4 exams. All you have to do is study the end of the chapter "key terms"- and regurgitate it onto the exam. Classes like these piss me off cause it was completely pointless. Waste of money. I learned nothing, and got an A-. Already forgotten 100% of what i memor
Rating # 13
Overview:
  • Course: MKT3000
  • Grade Received: N/A
  • Overall Rating: 1.0
  • Course Difficulty: 1.0
  • For Credit: Yes
  • Textbook Used: No
  • Would Take Again: No
  • Attendance: N/A
Comment:
Horrible. 60% questions on exam are straight defintions(everyone gets right) the other 40% are completely random. He makes them so you have to think like him to get the questions right. Only 50% of students showed up to class entire semester, and some did better than me when I showed up all semester. Literally luck on The last 40% of MC exams.
Rating # 14
Overview:
  • Course: MKT3000
  • Grade Received: Not sure yet
  • Overall Rating: 5.0
  • Course Difficulty: 3.0
  • For Credit: Yes
  • Textbook Used: No
  • Would Take Again: Yes
  • Attendance: Not Mandatory
Comment:
I know a lot of people do not like prof. Lichtenthal and I get why. Sometimes I feel like he is more like a kid genius who came to teach with an attitude and got pissed off easily when we can't think like him. I still love him though, the videos he showed in class was very inspirational along with the life tips he gave.
Rating # 15
Overview:
  • Course: MKT3000
  • Grade Received: B-
  • Overall Rating: 2.0
  • Course Difficulty: 5.0
  • For Credit: No
  • Textbook Used: Yes
  • Would Take Again: No
  • Attendance: Not Mandatory
Comment:
I studied many hours, read the book, made good notes using book, exams are tricky. Although, I put effort My grade was between 60-80% i could not get more. I felt prepared for exams but I still could not get good grade. It have never happened before, when I prepared I always got min B. He is sarcastic, he focuses his attention even you are serious.
Rating # 16
Overview:
  • Course: MKT3000
  • Grade Received: N/A
  • Overall Rating: 1.0
  • Course Difficulty: 1.0
  • For Credit: Yes
  • Textbook Used: Yes
  • Would Take Again: No
  • Attendance: Not Mandatory
Comment:
Looking back on the lectures and exams for this class, I can't say I learned very much about marketing. The professor says the questions aren't tricky, and yes, he is right they are not ticky, just plain confusing. It's annoying when the questions are set up in a way to confuse the students rather than actually LEARN the material. DO NOT TAKE!
Rating # 17
Overview:
  • Course: MKT3000
  • Grade Received: Not sure yet
  • Overall Rating: 1.0
  • Course Difficulty: 1.0
  • For Credit: Yes
  • Textbook Used: Yes
  • Would Take Again: No
  • Attendance: Not Mandatory
Comment:
His syllabus isn't too bad (4 test and a market pool). Just read the textbook and review the slides and you should be fine. If you want to be respected as a student though, take another class. He's extremely rude and gets easily offended. I can't stress that enough. I've seen him kick people out over simple marketing questions. Good luck!
Rating # 18
Overview:
  • Course: MKT3000
  • Grade Received: Not sure yet
  • Overall Rating: 1.0
  • Course Difficulty: 5.0
  • For Credit: No
  • Textbook Used: Yes
  • Would Take Again: No
  • Attendance: Not Mandatory
Comment:
I am currently taking his MKT 3000 course on Sundays and I can say its very difficult to get an A. His lectures are very boring. powerpoints slides are on blackboard. The research pool is only 5%. Exams are 95%. I would avoid this professor if you want a good GPA. If not, be prepare to study and memorize a lot of term.
Rating # 19
Overview:
  • Course: MKT3000
  • Grade Received: N/A
  • Overall Rating: 4.0
  • Course Difficulty: 3.0
  • For Credit: Yes
  • Textbook Used: No
  • Would Take Again: Yes
  • Attendance: Not Mandatory
Comment:
I enjoyed his class. He ended up making our final not cumulative which helped a lot. His tests were fair, just go over the ppt a few times. Explains concepts really well. Would take him again if I had the chance.
Rating # 20
Overview:
  • Course: MKT3000
  • Grade Received: Not sure yet
  • Overall Rating: 1.0
  • Course Difficulty: 4.0
  • For Credit: Yes
  • Textbook Used: Yes
  • Would Take Again: No
  • Attendance: Not Mandatory
Comment:
He is very straight forward and expects you to know ALL 6 chapters on each exam. 3 exams and a cumultive final. Exams are very tricky. 50 MC questions and a mandatory research pool for 10% of your grade. Exams are worth 95% of your grade!!! For a basic marketing course he is not inspirational and he will embarass you in front of the class.
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